UPLEVEL YOUR dreams & MAKE THEM A reality.
Brand & Buzz
is an all-day workshop for entrepreneurial women
who want to learn the basics of transforming their passions
into an online business.
Together, we work through your ideas and visions
so that you know what needs to be done
in order to lay the foundation for
MAKING YOUR DREAMS A REALITY.
Leap before you are ready!
Faith is believing that you will get everything you need. As someone who wants to pursue her passion, you can’t wait until everything is perfect.
Reality check: it NEVER is!
So let’s take that leap of faith together.
Brand & Buzz is for you if you are…
DAYDREAMING about starting your own business.
UNSURE about what steps to take in order to launch your new website.
WONDERING what would it be like if you could monetize your passions.
CREATING GOALS that include freedom, success, and fun!
PLANNING to create a life and business you love but need support.
CRAVING more for yourself but don’t know how to make it happen.
We’ve got a lot of work to do!
Come ready to work so that you can walk away with a clear vision for how to execute your brand and business!
When you join us for the Brand & Buzz workshop you will work on…
A CATCHY NAME THAT HELPS YOU STAND OUT
AT LEAST ONE SERVICE OFFERING THAT YOU CAN START SELLING NOW
THE TECHNICAL FOUNDATION TO COLLECT PAYMENT
PRETTY GRAPHICS TO MATCH YOUR STYLE
CATCHY CAPTIONS ON SOCIAL MEDIA
A GAME PLAN TO MANAGE THE TIME YOU SPEND PROMOTING
MORNING SESSION – 11AM TO 1PM
Go from Idea to Business
Are you not sure what platforms to use as you build your brand and business online?
This can be one of the most overwhelming phases of setting up your online presence. You don’t know what you don’t know and making the wrong decisions can be more expensive in the long run.
In this session, you will learn how to organize those business ideas that you dream of pursuing.
We will discuss your brand and get a better grasp for who you are so you know how to leverage the websites and tools to help you shine as your awesome self while also helping you giving you the capabilities to monetize what you have to offer.
- What is your competitive edge?
- How are you different?
- What platforms do you need to get started?
- What should you charge?
- What are the different ways to make money?
Walk away with a clear vision for what needs to be done so you can take your brand and business the next level!
LUNCH BREAK – 1PM TO 2PM
Geek Hustle Hour
During this hour, you can grab some grub
and sit down with us to get more hands-on guidance and support
with your brand & business.
We can use this time to do any of the following:
Register your domain name and/or web hosting
Configure your new email address
Install WordPress and/or Squarespace on your new URL
Setup Mailchimp for building your email list
AFTERNOON SESSION – 2PM TO 4PM
Take Action Towards Success
Now that you’ve got the brand, what’s next?
The name of the game online is storytelling but that’s not enough. You need an engaged audience with people who care enough to like your content, share your information, and buy from you.
In this session, learn how to budget your time so you can build an engaged audience.
We will discuss your visual presence and how you are showing up in the world with your brand. Learn how to connect with the right kind of people, online as well as in-person. Networking is KEY to building the relationships that will allow your brand & business to grow.
- How often should you post online?
- Where are your customers?
- How do you engage your community?
- What will make you stand out online?
- What are strategies for managing all the work involved?
Walk away with a game plan for managing your brand & business in the digital space as well as in real life!
EVENING SESSION – 4PM TO 5PM
Celebrate Your Wins Networking Hour
Talk about a long day!!
Now that we’ve got the goods to shine online, it’s time to take a breather and honor our victory.
This is the time to close the laptops and notebooks. No more working!
Stick around for an hour of wine and a ton of well deserved high fives.
Connect with your workshop besties and make plans to hold each other accountable.
Registration is closed.
Get on the waitlist and be the first to know when we launch the next workshop.
Get to know your brand & buzz gurus!
Creative Lifestyle Design Expert
Joselyn Martinez is a NYC actress, singer, print model and creative entrepreneur. As an NYU Pre-Law student, Joselyn had the opportunity to join an all-girl Latin band. She realized she had been ignoring her true passion for the arts to pursue a “safe” career and decided to give her dream a shot.
Opportunities in the performing arts kept showing up and Joselyn ended up booking national commercials and joining the actor’s union. Yet there was always the feeling of something pending: Her desire to find the person that took her father’s life when she was nine years old.
Learning from all the books and resources she found available, she decided to take action and twenty-six years after the murder, she found the man that murdered her father and he was arrested. Her story on the power of perseverance and never giving up went around the world. Joselyn believes that in an era where we are one Google search away from finding whatever we want, we don’t have to wait for anyone or any entity to make anything happen. This led to Joselyn launching a lifestyle design business where she teaches multi-passionate women how to create a life and business they love.
Joselyn continues to enjoy an amazing journey towards self-actualization, one that has gifted her with a fulfilling, fun career working and learning from some of the biggest actors in the industry as well as building a new business that inspires, encourages and teaches women to design their version of success.
If she’s not on a set near you, She can be found teaching women how to find their focus and solve their #ModernDayWomanProblems or #ModernDayTypeA problems.
Learn more about Joselyn Martinez at joselynmartinez.com.
Brand Strategist & Visual Storyteller
As creator of the Sacred Journey Oracle Deck and the Personal Brand Archetypes, Vicky shows multi-passionate women how to navigate the entrepreneurial journey with creativity and magic. Her signature program, Organize Your Creative Genius, helps women ideate their signature offering and manage the logistics for executing their online business.
Vicky has over 15 years experience in program development and vocational counselling within the social services sector and the startup industry. She has also worked with major media and entertainment brands such as NBC Universal and Vme TV.
It’s not just about building a website and crafting a kick-ass marketing plan. Vicky works one-on-one with coaches, performing artists, media personalities, and creative entrepreneurs to cultivate their personal brand and integrate their personality into a global online business.
When she’s not making magic, you can find Vicky musing about the entrepreneurial lifestyle while on an endless quest for the perfect chai tea latte. Vicky is also known for going on quirky adventures with her SLR camera and Spotify playlists in tow. (Monster ballads + freestyle, anyone?)
Learn more about Vicky Ayala at vickyayala.com.